YEAR: 2023 ROLE: ART DIRECTION AND COPYWRITING CLIENT: UNIVERSITY PROJECT
STORY 4 | JAPSI
I have created two versions of a multi-subject advertisement of a non-all-you-can eat Japanese restaurant for the Italian market, in collaboration with a classmate. The first version consists of images and the fusion of two words (a Japanese word and an Italian one to highlight how close the two cultures are). For the second version we have used anime that are the symbol of the Japanese culture, making a pun on an anime title: “Uramaki solo tu!”.